how many skies
Yard is a niche production company specializing in events. Its 2013 do-it-yourself calendar allows users to define each day’s creative space themselves, placing specially designed date-stickers wherever they want. In this way, each calendar is not only fully customisable, but even more, a tool of documenting each day’s genuine ideas in a non-linear and uniform sort of way, exactly as profound creativity really works.
LOGOTYPE & CORPORATE IDENTITY
Part of an innovative range of specialised services for pharmacists, PharmacyLink.gr is the first pharmacies portal in Greece. The logo, an amalgam of the Greek letter phi (the first letter of ‘pharmacy’) and the @ symbol, visually encapsulates what PharmacyLink stands for, and marks a digital platform with unique capabilities and features. The corporate identity design was based on vintage medicine labels, using their characteristic linear display in contemporary and dynamic manner. Classic printing techniques such as letterpress were used, which, in combination with the typeface, created a conceptual link between the physical space of the traditional Greek pharmacy and the new vistas of e-commerce.
BRANDING & PACKAGING DESIGN
Cat Leader is a new family of high-quality natural cat litter products from Geohellas. The family consists of 8 variants (classic, classic with wild nature aroma, clumping, clumping with wild nature aroma, each in 5kg and 10kg bags), which are exported to more than 15 countries and are available exclusively from pet shops and veterinary clinics. The product’s philosophy can be summed up in a simple phrase: the leading choice for happy cats. And this is precisely the philosophy applied in all the branding for the product – from the design of the logo and the choice of name to the packaging design. The name Cat Leader connotes the premium quality of the products and is a play on the English “cat litter”. The logo, created through the typography, suggests quality and leaves visual space for the star of the product pack, a cat! For the packaging graphics we made an equally abstract but effective choice, which also distinguishes the products from the competition, using the image of an imposing, contented cat combined with bold blocks of colour.
Reclaiming the Past,
Regaining the Real festival
CONTEMPORARY MUSIC & VISUAL ARTS FESTIVAL
Design of a logo and poster for the “Reclaiming the Past Regaining the Real” festival, which investigated the point where music touches the visual arts, science and theory, initiating a dialogue between modern musical and artistic trends with new media and technological applications in the arts.
Eurocharity Yearbook 2012/13
Design of the fifth annual EuroCharity Yearbook, “Leadership for Sustainability”. Distributed internationally, the Yearbook presents key initiatives and actions by companies and organisations in the field of CSR and sustainable development, emphasising that today, more than ever, leaders must strive to create a world, which is fairer and more economically sustainable, with greater benefits for all.
VISUAL IDENTITY & PROMOTIONAL BROCHURE
A special publication for Villa at Barbati, a premium residence on the island of Corfu, Greece, with the signature architecture of burger-katsota architects for HSL Immobilienbesitz GmbH. The brochure is designed in order to offer various level of information to prospect buyers and it unfolds showcasing the island, the location and the architecture of the residence via the use of custom made maps and typographic elements.
MODplus is a new furniture company based in Greece and distributing its products globally. The press kit is designed in an informative way, giving space to the presentation of the first three products of the company, designed by acclaimed designed Sotiris Lazou.
Company profile for the distinguished photographer Dimitris Poupalos. Instead of creating a traditional portfolio full of photographs, as might have been expected, we decided to do the exact opposite, designing a visually abstract object with no images at all. We designed a visually plain item with no direct photographic references: the packaging –a custom made snazzy bag- is used for the typographic presentation of the photographer’s cv. The two-page brochure the bag encloses, is used as a cd case. The cd contains a portfolio presentation custom-made per recipient, based on who the recipient is. The company profile is completed with a single photograph, different every time: a signed archival print, especially chosen by the photographer, for each recipient.
Catalogue for the exhibition “Native Land” of the artists George Tserionis. The design is focused on showcasing the works with a simple and clean typography. A custom-made jacket with multiple folds was created, which can be used as an autonomous artwork but at the same time recalls the idea of a map, the map of the native land.
Yard is a niche production company that creates and runs special events. The abstract design for the corporate identity is based on custom illustrations originating in the company logo, printed in black on black.
Green Design Festival 2
Green Design Festival biennial, open-air festival taking place in Athens, which examines the repercussions of climate change through the prisms provided by the different fields of design. The main concept of the campaign is that being “green” is a choice and a responsibility and this is what the plain typographic approach of the phrase “I see green” denotes. Graphic abstraction also serves the point that ecology is economy. The color “green” is absent from all communication tools and the colors used in all executions, were selected based on their minimum level of hazardous metals (barium & copper).
For the press conference a press kit was designed, which emphasized the reuse of materials and the ecological value of an economically produced printed piece: an A3 envelope was turned into a bag to enclode the programme of the festival, which was sewed manually by volunteers. For the signaging of the exhibition space, used newspapers were recycled and converted into pulp manually, greek and latin letters were designed anew and eventually became 3D pulp typography to signage all different areas, as well as a proposal for a sustainable & creative communication.
Taste for Justice
Logotype design and creation of a series of communication and promotional tools for the Taste for Justice project, for Amnesty International Greece.
Green Design Festival 2
Logotype for the Dyo Villas on the cliff residential complex in the Cyclades. Its linear aesthetics and clear-cut typeface create a direct visual reference to the architecture of the houses.
Oh God! Not You Again
Series of illustrations for the promotion of the project “situation normal all fucked up” by photographer Giannis Mitropoulos.
You rock me
Menu illustration design.
The Hell Gate Photography
The Hellgate is a syndication platform and a collective, based in New York, which discovers and represents contemporary photography talent, inspired by the music scene. The visual identity combines the unique elements and features of the company: custom approach to the creative needs of each project, portfolio combination of amateur and professional photographers and a set up different than any other traditional “photo agency”. The logo embraces all these elements and functions as a “personal signature” in all applications of the corporate identity. The cheap papers used, in combination with the gold typography and handmade sketches, create an uncanny effect. The specially designed multi-purpose tool, can be folded in various ways and used as a notebook cover, a cd case and a A4 folder.